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Leaders Production

A website drawn to scale for a global events producer.

  • Our Work. Every project is a plate, numbered like a sheet in a drawing set, its title block along the bottom edge.
  • A project file: category, location, year, client and scope, then the photographs.
  • Area 15, plate 02.
  • On the phone: the top of the site, the plates, a project file.
  • The index of other projects, each row opening its picture.
Client
Leaders Production
Studio
Clayit, Dubai and Amman
Scope
Website, design, front end build
Project files
22, one per project
Their offices
Dubai and Riyadh

The website of Leaders Production, an events production company that works worldwide from offices in Dubai and Riyadh. It opens on the company’s own film and gives each of its 22 projects a file of its own.

The old site showed eighteen projects as single photographs, with nothing behind them. The brief was strict: black and white, one typeface, real movement. We drew the site as a set of technical drawings: paper and ink, sheet numbers and title blocks, Montserrat for every heading and paragraph and a monospace kept to the drawing labels. The film carries the company’s name in every frame, so no type sits on it. It runs as one custom build inside Wix Studio, on a domain and an account the client owns.

leadersproduction.com

The live site, scrolled: the film, Who we are, the plates, one project file.

Black and white, one typeface, real movement.

That was the brief. Montserrat carries every heading and paragraph; a monospace is kept to the drawing labels, the sheet numbers and the title blocks.

Who we are, drawn as a specification.

What we made

  • Site direction
  • Design
  • Front end build
  • 22 project files
  • Phone layout
  • Wix Studio delivery
  • Domain connection

Work

Keep going with the next project.

  • Our Work. Every project is a plate, numbered like a sheet in a drawing set, its title block along the bottom edge.
    Our Work. Every project is a plate, numbered like a sheet in a drawing set, its title block along the bottom edge.
  • A project file: category, location, year, client and scope, then the photographs.
    A project file: category, location, year, client and scope, then the photographs.
  • Area 15, plate 02.
    Area 15, plate 02.
  • Who we are, drawn as a specification.
    Who we are, drawn as a specification.
  • On the phone: the top of the site, the plates, a project file.
    On the phone: the top of the site, the plates, a project file.
  • The index of other projects, each row opening its picture.
    The index of other projects, each row opening its picture.
  • Offices, Dubai and Riyadh.
    Offices, Dubai and Riyadh.
  • Leaders Production